Developing a Business Case for XML-based Content Management Systems

Track: Publishing, Case Studies

Audience Level: High Level view

Time: Thursday, November 17 14:00

Author: Brian Buehling, Dakota Systems

Keywords: ROI, Business Case, Cost Savings, Revenue Generation

Abstract:

One would think that with the magnitude of XML-based tools into the marketplace it would be easier to justify authoring and storing documents directly in XML. By now most managers have been exposed to the benefits of creating XML content management systems according to some agreed upon set of documentation rules. However, understanding the benefits of this technical approach and being able to justify the expense of implementing it are two different things. Many XML developers are not able to articulate the long-term advantages of converting corporate data repositories to XML in order to build a suitable business case to get such a project off the ground. This session will help business managers articulate the long-term advantages of converting corporate data repositories to XML in order to build a suitable business case to get such projects off the ground by outlining the many cost savings and revenue generation opportunities created by managing enterprise data directly in XML.

This session will help business managers articulate the long-term advantages of converting corporate data repositories to XML in order to build a suitable business case to get such projects off the ground by outlining the many cost savings and revenue generation opportunities created by managing enterprise data directly in XML.